Sample Press Release For Activity Professionals

The following is a sample press release related to recreation programs in long-term care. Note: Before writing a press release or any other public relations activity, refer to your facility administrator, marketing director, etc. to ensure you are following guidelines.

CONTACT FOR IMMEDIATE RELEASE
Contact Person Date
Company Name
Telephone Number
FAX Number
Email Address
Website URL

RECREATIONAL ACTIVITIES: A FUN-DAMENTAL COMPONENT IN LONG-TERM CARE

"Activities are the heartbeat of the facility," a resident in a long-term care facility once said. The importance of activity in long-term care is just one reason why name of facility offers a variety of recreational activities that stimulate minds, promote physical fitness, increase social interaction, teach new skills and, overall, improve the quality of life for all residents.

At name of facility, residents are engaged in person-centered, meaningful activities, specially adapted to meet the needs and interests of each resident. For example, the wide range of therapeutic recreational activities at name of facility include pet therapy, music therapy, intergenerational programs, community outings, exercise and creative-expressive programs, cognitively challenging games, cultural programs, clubs and special events, programs for the cognitively impaired, etc. are just some of the activities offered. Programs are offered daily and provided in small, medium and large-sized groups, as well as on a one to one basis.

The team of professionals at name of facility believes in creating an environment that is fulfilling, holistic and nurturing for the residents. For that reason, name of facility has an inter-disciplinary approach to quality of life. As an example, the Food and Nutrition Department hosts a monthly cooking class, in which residents share in the preparation of their favorite recipes. Similarly, the Rehabilitation Department works in conjunction with the Recreation Department to increase residents' physical functioning. Even the Nursing Department can be found reading the newspaper or singing in the dayroom. In addition, there are numerous community groups and volunteers that enhance the quality of life of the residents.

The long-term care industry has changed dramatically over the years. Now, quality of life is as equally important as quality of care. Recreational activities have become a heightened focus of regulatory agencies such as the Centers for Medicare and Medicaid Services (CMS) and are a FUN-damental component of today's long-term care facilities. Name of facility is one of 10 skilled nursing facilities in the xyz Corporation that provides both short and long-term care and rehabilitation services. For more information on name of facility, please call (555) 123-456-7890 or visit us on the web.