Retirement Listing Service is the first to offer, Online Senior Community Classifieds targeting all aspects of senior life. This idea is intended to unite the growing number of internet users within the senior community. The on slot of baby boomers moving into their senior years is shifting market trends from the "teeny bopper" era of dominance to the "zoomers" who are slowly taking control of marketplaces around the world. Due to the workplace many "boomers" moving into their elder years, already have extensive knowledge of the Internet, and are actively surfing online everyday. This shift in consumer trends will result in an increased number of senior living related businesses and more importantly a new way of advertising to the senior community, online.
Senior life as a whole involves many different wants and needs, from the active healthy seniors who have interests in sports and activities, to others in need of assistance or constant care. Senior Community classifieds offer a centralized place online which includes all areas of this diverse spectrum. Based on the "Free Classified Community" structure which gained widespread popularity due to the success of websites such as Craigslist and Kijiji. Retirement Listing Service has a simplistic approach with a one page design and user instructions clearly visible, allowing for seniors with all levels of computer knowledge. The website allows seniors to easily navigate through online classified listings, in their area, pertaining to senior living.
Written forms of media are most used by advertisers looking to reach senior consumers. On the other hand, reports suggest that the percentage of new computer users is highest amongst the elderly population. The implementation of computers into almost every senior home, seniors center and community complex directly relates to the shift in market trends. With the progress of time and computer savvy "boomers" moving into their elder years, it is increasingly apparent that the Internet will soon be the best resource for not only seniors but every age group in North America.
The idea of senior community classifieds accommodates two groups, senior citizens who surf the web, and those who want to reach them. It is safe to say that everyone wants to easily find whatever they may be searching for online, but with such a diversity among seniors, combined with minimal computer skills, it can prove to be a hard task. Respectively, it is expensive to get useful online exposure, due to the amount of competition, which in many cases does not even fall into the same category. Both sides win in this situation as senior community classifieds are easily to use, free and targeted to the senior population. This idea aims to bring seniors and the surrounding community closer together, resulting in the betterment of senior life as a whole.
Senior Citizens are a diverse group of people with many different needs. The sections found on almost every other classified site do not embrace senior life even closely. Change is needed! The difference is senior community classifieds incorporate relevant categories which pertain to all levels of senior living, such as nursing homes, assisted living facilities and home care. One could also find on the same page, seniors activities, senior jobs and personals. Other changes include a buy and sell section comprised of senior products, such as wheelchairs, diabetic supplies and medical equipment. The senior services section requests a seniors discount, and the travel section is meant for seniors exclusively. Retirement Listing Service attempts to combine the needs of all in the 65+ or older age bracket, helping to make searching online easy and enjoyable, while providing an inexpensive way for advertisers to promote related products and services.
Advertising can be a costly expense for any business, but it is essential for reaching new and potential customers. Community classified websites were built on the free posting approach. This idea remains unchanged with Senior Community Classifieds! As a result, everyone can get involved within the senior community and also offers an online presence for those who may not have one already in place. For some, a combination of free and inexpensive advertising is all that is needed to establish a growing customer base. Senior community classifieds are specific, targeted and free to use, inexpensive to say the least.
The biggest benefit in having a centralized location for seniors online lies in the old adage, "strength in numbers", meaning that those who offer quality in service, care or products will gain good reviews thus attracting others who trust the words of another senior. Those who do not, will have an opposite effect and reviews will help to save other senior citizens from potential scams, bad services or poorly run care facilities.
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